
Spring 2025
True Persona
Pedroca’s Burger: From Instagram Hobby to Food Landmark
In Lawndale, California, a gastronomic revolution is slowly changing the culinary world. With over 10,000 Brazilians living in Los Angeles County, the first Brazilian burger restaurant in California, Pedroca’s Burguer, is reintroducing the American burger with its own tastes and authentic Brazilian charm.